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PREMIERE CLASSE
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Première Classe :
Since its launch in 1989, the Première Classe chain has been shaking up the super budget hotel market and is enjoying strong growth today.Première Classe is strongly positioned in the very competitive 0-1 star hotel market. |
The hotels offers remarkable comfort at a very competitive price: toilet and shower in the room, unbeatable value and the new breakfast offering all play a role in differentiating it from its rivals. The brand's guarantee of a good night's sleep is achieved by investing in quality beds and effective soundproofing of the rooms.
It is also improving its service offering: the majority of its hotels offer free wi-fi internet access and the chain has joined the HeLHO loyalty programme.
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- 211 hotels* - 15 200 rooms* |
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(*) as of 01/01/2007
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